Friday, 27 February 2015

Jim Flora






The action of Jim Flora's dynamic album covers alive with colour, text and busy patterned figures leaping all over has been described as a 'graphic traffic jam'. Jim Flora (1914-1998) designed album sleeves for RCA Victor and Columbia Records in the 1940's his work was full of vitality and dynamism, perfect for the energy of the music they represented. Both of his time and ahead of it Jim Flora's work you see the influences of the time Miro, Picasso mixed with Mexican folk art and a sugar sprinkling of bold bright imagination.